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With respect to your corporate image (on the Web and elsewhere) and to better operate within the global Internet community, we offer some Web tips which we are certain will improve your Website and, for that matter, help achieve company’s primary marketing goals. They go hand in hand with the Marketing Tips which allow you to better manage your overall Website promotion.
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[av_iconlist_item title=’Standard display’ link=” linktarget=” linkelement=” icon=’ue881′ font=’entypo-fontello’]
Adjust your Website at a screen resolution of 800 by 600 pixels to offer optimal viewing to a higher percentage of your users.
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[av_iconlist_item title=’Standard HTML tags’ link=” linktarget=” linkelement=” icon=’ue834′ font=’entypo-fontello’]
Standardize your Website HTML tags in the best way possible to allow a bigger number of surfers to see your documents in their original layout.
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[av_iconlist_item title=’Optimized tags and graphics’ link=” linktarget=” linkelement=” icon=’ue8c0′ font=’entypo-fontello’]
Limit your Website code to the main tags and minimize the filesize of your graphics to allow fast, optimal surfing.
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[av_iconlist_item title=’Special effects’ link=” linktarget=” linkelement=” icon=’ue844′ font=’entypo-fontello’]
Improve the interest and attreactiveness of of your Website. Use dynamic and interactive components (Animated GIFs, Audio / Video, Flash, forms, forums, etc.) in order to capture and maintain your visitors’ attention as much as possible.
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[av_iconlist_item title=’Simple and constant topography’ link=” linktarget=” linkelement=” icon=’ue845′ font=’entypo-fontello’]
Use simple and constant fonts to avoid possible confusion in the viewing of your primary Website components.
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[av_iconlist_item title=’Simple and relevant colors’ link=” linktarget=” linkelement=” icon=’ue8a4′ font=’entypo-fontello’]
Keep your colors simple and relevant to your logo; Do not use colors excessively at the risk of confusing your visitors.
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[av_iconlist_item title=’Short sections’ link=” linktarget=” linkelement=” icon=’ue834′ font=’entypo-fontello’]
Break apart long sections (more than 3 screen pages) into several interdependant and linked parts to ensure optimal surfing.
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[av_iconlist_item title=’Easy, repetitive links’ link=” linktarget=” linkelement=” icon=’ue822′ font=’entypo-fontello’]
Embed pertinent links in your Website pages at strategic and visible places to offer an ergonomical surfing experience and a thorough visit to your Website.
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[av_iconlist_item title=’Optimal surfing’ link=” linktarget=” linkelement=” icon=’ue86d’ font=’entypo-fontello’]
If your Website contains a significant number of pages, add a sitemap or an internal search engine in order to offer easy navigation. Your visitors will appreciate it.
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[av_iconlist_item title=’Website update’ link=” linktarget=” linkelement=” icon=’ue8b1′ font=’entypo-fontello’]
Update your site very frequently, even minimally, to keep your clients’ loyalty and prove your constant concern for them.
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[av_iconlist_item title=’Originality’ link=” linktarget=” linkelement=” icon=’ue808′ font=’entypo-fontello’]
When designing your Website, be original and you will take advantage of additional advertising.
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[av_iconlist_item title=’Promotional design’ link=” linktarget=” linkelement=” icon=’ue837′ font=’entypo-fontello’]
When designing your Website, always keep in mind your marketing strategy.
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